FOOTBALL
- OUR TEAM
  
  The Priority Sports team creates opportunities for our athletes on and off the field, and in life beyond football.
- NFL DRAFT
  
  No one prepares their clients better for the NFL Draft, or takes better care of them once the draft has come and gone.
- CONTRACTS
  
  Our football division has negotiated some of the largest contracts in the history of team sports.
- TESTIMONIALS
  
  Our clients will tell you: the passion and energy we provide them and their families will surpass your highest expectations.
BASKETBALL
- OUR TEAM
  
  The Priority Sports team creates opportunities for our athletes on and off the court, and in life beyond basketball.
- NBA DRAFT
  
  No one prepares their clients better for the NBA Draft or takes better care of them once the draft has come and gone.
- CONTRACTS
  
  Our basketball division has negotiated some of the largest contracts in the history of team sports.
- INTERNATIONAL
  
  Our clients have secured some of the best contracts in the international basketball world.
- TESTIMONIALS
  
  The passion and energy we provide our clients and their families will surpass your highest expectations.
NIL
COACHES & BROADCASTERS
MARKETING
- COMMUNITY
  
  Encouraging clients to give back is an integral part of what we do.
- ENDORSEMENTS
  
  Our in-house marketing team will help you create endorsement opportunities.
- PUBLIC RELATIONS
  
  We’ll build your image with the public in a positive way.
- OUR TEAM
  
  As a full-service agency, we pride ourselves on the strength of our marketing department.
SERVICES

Dakota SmithPriority Sports Staff2023-12-21T11:26:30-06:00

DAKOTA SMITH

Dakota Smith joined the Priority Sports family in January of 2024 as our Diversity Fellow. Dakota was born and raised in Inglewood, California and aspires to be an agent while working extensively in athlete marketing. Dakota works across all departments, specifically helping the marketing department amplify athletes’ personal brands and aligning them with other brands and properties.

Before joining Priority, Dakota played Division 1 football for the University of South Dakota where he graduated with a Bachelor’s Degree in business management and a minor in sports media and marketing in 2021. In the fall of 2023, Dakota graduated with his Master’s of Business Administration from Minnesota State Mankato University where he also played Division II football and was an All-Conference linebacker. Dakota most recently interned with Priority in the summer of 2023, and has also interned with REP 1 Sports, Grady Sports Agency, and 3 Strand Sports and Entertainment.